Ten reasons why working with micro-influencers is good for your business.
What is Micro-Influencer? A Micro-Influencer is a social media curator of content for a platform or platforms of choice, who have accumulated several followers numbering up to 10,000 and 100,000, who can create a movement or motivate a group of people, mobilising them towards a goal. The State of Influencer Marketing wrote a 2018 report […]
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Bloggers & Brands: Working Together by Beth Mahoney
One of the best ways to get your blog noticed is through working with brands. Not only that, but it’s also one of the easiest ways to start making an income through your site – that’s the dream isn’t it? The problem is that when it comes to working with brands it can be seriously […]
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What should brands do when an Influencer’s past catches up with them?
Okay, you are a budding entrepreneur, with little budget but you need the world to know that you are here. One way to communicate and market your business is to work with Influencers. So you do your research, You scroll through their social media and nothing seems out of alignment. You jump in, send them […]
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Bloggers & Brands: What’s The Benefit Of Collaboration For Businesses? By Beth Mahoney
Today, one of the most popular ways brands can grow their exposure is through working with bloggers. The relationship between bloggers and brands has changed dramatically over the past few years, with many companies realising the potential that collaborating with bloggers can hold. Especially, collaborating with bloggers who hold a ‘celebrity’ status. The […]
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