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Category Archives: Traditional PR

USA vs UK Media.

Promoting your business in the 21st Century is a skill of connecting with the real Influencers. But who are the real Influencers? In the UK and the USA, they are different, but you may be surprised by the list of the real Influencers. And unfortunately, the disparity between the two nations are vast. However, the […]

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Publicise Me Challenge

A partnership with:   FP Comms and 11:11 Communications Supported by: Journolink ABOUT THE CHALLENGE Throughout July, FP Comms and 11:11 Communications have joined their PR forces to do the first-ever write and release challenge.Within 31 days, the Publicise Me Challenge aim to produce and distribute up to 160 press releases for small and growing […]

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Three roles PRs get mistaken for

Know what you are here to do and your boundaries.

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Seven things to expect from journalists.

You are a small or growing business.  As you contemplate your minuscule or challenging budget, debating, where your marketing spend should go?  You think about PR. Of course; MARKETING is a holistic process; a process which requires a significant number of skills and common sense.  However, communicating and promoting your business, Public Relations or PR is […]

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3 tips to help you achieve amazing PR coverage

There are many practical tips, do’s and don’ts to help you achieve good PR coverage: Do your research Do not send a long press release Personalise your communication to the journalist Send good images Be patient and the list goes on. However, there is another aspect of PR that people do not seriously take into […]

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